The Team @ Padco Marketing offers five essential audits and reports on major areas of digital marketing that directly affect your business's health and performance. Each of these in-depth audits will report back to you the areas where improvements and amendments are needed. You will see at a glance where leaks are occurring in your digital marketing strategies and how to fix them. Alternatively, you can contact us to resolve the issues for you.
Each audit and report is an analysis of the state of your website at that particular point in time. Any additional content, blog posts, social media, or SEO tweaks will affect the audit. For effective results these audits should be undertaken at least annually, or more often if there is more activity and content posted.
We currently offer these audit reports at $97 each, or $375 when you order all 5, and save $100.
Core Web Vitals
The Core Web Vitals report shows how your pages perform, based on real world usage data. Studies show that better Core Web Vitals improves user engagement and browsing experience, which are: Speed. Reactivity. Stability. CWV is a great way of recognizing and quantifying common user annoyances. Page experience is just one of many signals that are used to rank pages. This report will inform you where your user experience needs improving.
Google Business Profile (GMB)
Google My Business is a free tool that enables you to manage and optimize your Business Profile on Google, Google’s term for your Google business listing. Business Profiles appear in Google Maps and in the local results of Google Search. For a local business this is one of the most important business directory listings. Most businesses fail to maximise their profiles. This report will show you where you need to ammend your details.
Search Engine Optimization (SEO)
SEO reports offer insights and data analysis to show the effectiveness of the SEO strategies and their effect on the website's traffic and ranking in search engines. These SEO strategies can be offset by an effective SBO plan. This report analyses apsects like page performanace and webite speed, mobile optimization, keyword density, headings, backlinks, readability, titles and meta descriptions. You can easily see where improvements are required.
Citations & Directory Listings
Regularly assess your directory listings and citations. 50% of business owners have seen incorrect information on their online listings. Plus, 73% of consumers won’t trust a local business unless their online listing information is correct. This report will highlight discepancies in your listing details across all the major business directories. Many of these citations can also show up in Google search results. and boost any SBO effectiveness.
Your Facebook profile should tell people who you are, what you’ve done, and what you can do in as detailed and accurate a way as possible. This reort will show what your company overview, about, and story sections tells potential customers about your business. ensure that the category that you've chosen embodies what your brand is all about.
Five Audits Pack
By ordering all five audit reports your business will receive a very comprehensive analysis of the current state of the website, SEO, Google rankings, social media health and directory listings for citations. All these factors are important in themselves but each has a direct effect on another.
Think of this as choreography for a dance. If one dancer is out of sync with the others the overall effect is unbalanced. This is the same with the effect of each of these aspects on your website's effectiveness, ranking and ability to attract the right sort of customers.
Team Padco Digital Marketing Agency provides many cost effective solutions to your most vexing digital problems.
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